Overview

Create exciting giveaways featuring prizes from your market vendors. Giveaways help drive foot traffic to vendor booths while building your market’s social media following.

Accessing Giveaways

Access your market’s giveaways directly from your market’s management page:

Market Management Page - Click the 'Giveaways' card to manage your giveaways

Managing Giveaways

When you first access giveaways, you’ll see a list of all giveaways for your market:

Giveaways Dashboard

Creating a Giveaway

Creating a giveaway is a simple three-step process:

Step 1: Giveaway Details

Giveaway Details Form

Fill out basic information about your giveaway:

  • Giveaway name
  • Description
  • Start and end dates
  • Entry requirements

Step 2: Add Prizes

Prize Selection

  • Select prizes from participating vendors
  • Add multiple prizes from different vendors
  • Each vendor’s Instagram account will be included for following requirements

You can create multiple giveaways for your market, each with different vendor prizes and timeframes.

Review and customize:

  • Standard legal terms
  • Optional privacy policy
  • Entry rules and conditions

Managing Active Giveaways

Once created, you can manage your giveaway:

Active Giveaway Management

Features include:

  • View all entries
  • Select random winner
  • Send winner notifications
  • Track prize claims

Selecting and Notifying Winners

  1. Click “Pick Winner” to randomly select an entrant
  2. Click “Notify Winner” to send prize claim instructions
  3. Enter specific instructions for claiming the prize
  4. Winner receives email with claim details

Sharing Your Giveaway

Access the giveaway URL through the three-dot menu:

Giveaway Sharing Options

Share your giveaway:

  • Through the Digital Market Guide
  • Direct URL sharing
  • Social media posts
  • Market communications

How Shoppers Enter

Shoppers enter giveaways by completing a form that collects:

Giveaway Entry Form

Required Information:

  • Full Name
  • Email Address
  • Phone Number
  • Instagram Username

Entry Requirements:

  • Must follow participating vendors on Instagram (if vendor provided account)
  • Instagram username used to verify follows
  • Optional opt-in for market and vendor marketing

Post-Entry Experience

After entering, shoppers see:

Post-Entry Success Page

Features:

  • List of participating vendors
  • Interactive booth map links
  • Instagram story sharing option
  • Direct links to vendor booth locations

The post-entry experience helps drive foot traffic to vendor booths by showing exactly where participating vendors are located in your market.

Best Practices

Frequently Asked Questions

Next Steps