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Overview

Create giveaways featuring prizes from your market vendors. Giveaways drive foot traffic to vendor booths, build your market’s social media following, and collect shopper contact info for future marketing.

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Accessing Giveaways

Open your market’s management page and click the Giveaways card.
Market Management Dashboard

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Managing Giveaways

The giveaways dashboard shows all giveaways for your market:
Giveaways Dashboard

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Creating a Giveaway

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Step 1: Giveaway Details

Giveaway Step 1
Fill out:
  • Giveaway name
  • Description
  • Start and end dates
  • Entry requirements

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Step 2: Add Prizes

Giveaway Step 2
  • Select prizes from participating vendors (if vendors indicated prize contributions on their application).
  • Add multiple prizes from different vendors.
  • Each prize can include the vendor’s name and value.
You can create multiple giveaways per market, each with different vendor prizes and timeframes.

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Step 3: Social Follow Requirements

Configure which social accounts shoppers must follow to enter. You can require follows for the market and/or participating vendors on:
  • Instagram
  • TikTok
  • X (Twitter)
  • Facebook
  • YouTube
This is optional — you can run giveaways without social follow requirements. Review and customize:
  • Standard legal terms.
  • Optional privacy policy.
  • Entry rules and conditions.

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Managing Active Giveaways

Once created, manage your giveaway:
Active Giveaway
  • View all entries — see who entered.
  • Pick Winner — randomly select an entrant.
  • Notify Winner — send an email with prize claim instructions.
  • Resend notification — resend the winner email if needed.

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Sharing Your Giveaway

Access the giveaway URL through the three-dot menu:
Giveaway URL Access
Share your giveaway:
  • Through the Digital Market Guide (shoppers see it in the Giveaway tab).
  • Direct URL sharing.
  • QR code per giveaway (print and display at vendor booths).
  • Social media and market communications.

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How Shoppers Enter

Shoppers open the giveaway (from the Digital Market Guide, direct URL, or QR code) and fill out:
Giveaway Entry Form
Required information:
  • Full name
  • Email address
  • Phone number
  • Social media username(s) (if social follow requirements are configured)
Optional:
  • Opt-in for market and vendor marketing emails.

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Post-Entry Experience

After entering:
Post-Entry Success
  • List of participating vendors.
  • Interactive booth map links (find the vendor’s booth).
  • Social media sharing option.
The post-entry experience drives foot traffic to vendor booths by showing exactly where participating vendors are located.

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Best Practices

  • Include multiple vendors to increase engagement.
  • Coordinate prize details with vendors in advance.
  • Consider themed giveaway bundles.
  • Use the giveaway participation section on the application form to collect prize offers.
  • Run giveaways during market hours for maximum entries.
  • Plan winner selection during the market event.
  • Allow enough time for entries.
  • Print QR codes and display at vendor booths.
  • Share through all market channels.
  • Encourage vendors to promote on their social media.
  • Post reminders during the event.

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Frequently Asked Questions

Following vendors on social media builds lasting connections between shoppers and vendors, extending beyond market day. But it’s optional — you can run giveaways without social requirements.
Winners are randomly selected using the Pick Winner button. The system ensures fair selection from all entries.
Winners receive an email with claim instructions you provide. You coordinate prize delivery between the vendor and winner.

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Next Steps

Digital Market Guide

Shoppers find giveaways through your market guide

Vendor Management

Coordinate prizes with vendors

Booth Map

Help shoppers find participating vendors