> ## Documentation Index
> Fetch the complete documentation index at: https://guides.seenmarkets.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Auto-Emails

> Automatically remind shoppers before your markets and follow up afterward

## Overview

Auto-Emails sends automated messages to your email list before and after each market you attend. You turn it on once, and Seen Markets handles the rest — your shoppers get a reminder to come see you, and a thank-you after the event.

<Note>
  Auto-Emails requires the Maximize plan (\$29.99/mo).
</Note>

## How it works

There are two types of automated emails:

### Pre-market reminder

Sent **24 hours before** your market starts. The email tells your shoppers where you'll be, when the market is, and includes a link to your [vendor page](/essentials/vendor-page).

Example subject line: *"Jake's Candles is at Oak Street Market tomorrow!"*

### Post-market follow-up

Sent **48 hours after** your market ends. The email thanks shoppers for their support and links back to your vendor page — where they can browse your products, find your next event, or follow you on social media.

Example subject line: *"Thanks for visiting Jake's Candles at Oak Street Market"*

## Who receives them

Auto-Emails are only sent to shoppers who meet **all** of these criteria:

* They're on your [email list](/essentials/vendor-email-list).
* They **opted into marketing** when they signed up (checked the marketing consent box).
* They haven't **unsubscribed** from your emails.

You don't need to pick individual contacts or manage groups. The system handles targeting automatically based on consent and subscription status.

## Enabling Auto-Emails

1. Go to [seenmarkets.com/v/automation](https://seenmarkets.com/v/automation) or click **Auto-Emails** in the sidebar.
2. Toggle on **Pre-market reminders**, **Post-market follow-ups**, or both.
3. That's it. Emails will start going out for your next upcoming market.

You can turn either toggle off at any time. Disabling a toggle stops future sends for that type — it doesn't affect emails already sent.

## What the emails look like

Each email includes:

* **From name:** "\[Your Business Name] via Seen Markets"
* **Your logo** and brand colors (if you've set them on your [vendor page](/essentials/vendor-page)).
* **Market name, date, time, and location.**
* **Link to your vendor page** so shoppers can see your full profile and upcoming events.
* **Unsubscribe link** at the bottom of every email.

Seen Markets sends the emails on your behalf. You don't need your own email sending service or domain.

## Unsubscribe handling

Every Auto-Email includes an unsubscribe link. When a shopper clicks it:

* They stop receiving your automated emails.
* They stay on your [email list](/essentials/vendor-email-list) (they're not deleted).
* They can still receive emails from other vendors they've subscribed to — unsubscribing from you doesn't affect their other subscriptions.

Seen Markets handles all unsubscribe compliance automatically, including the email headers that Gmail and Yahoo require for bulk senders.

## Frequently Asked Questions

<AccordionGroup>
  <Accordion icon="shield" title="Will this hurt my email reputation?">
    No. Seen Markets sends these emails from its own infrastructure, not from
    your personal email. We handle deliverability, compliance headers, and
    reputation management. Your personal or business email reputation is not
    affected.
  </Accordion>

  <Accordion icon="pen" title="Can I customize the email content?">
    Not yet. The emails use a standard template with your branding, business
    name, and market details. Custom message editing is on the roadmap.
  </Accordion>

  <Accordion icon="calendar-week" title="What if I'm at multiple markets in one week?">
    Each market triggers its own set of emails. If you have two markets in one
    week, your shoppers receive a pre-market reminder for each one. The emails
    are specific to each market, so shoppers know exactly where and when to
    find you.
  </Accordion>

  <Accordion icon="user-xmark" title="What if a shopper didn't opt into marketing?">
    They won't receive Auto-Emails. Only contacts who checked the marketing
    consent box during signup are eligible. They still appear on your
    [email list](/essentials/vendor-email-list) — you just can't send them
    automated messages through Seen Markets.
  </Accordion>

  <Accordion icon="arrow-down" title="What if I downgrade from Maximize?">
    Auto-Emails stop sending. Your toggle settings are saved, so if you
    re-subscribe later, everything picks up where you left off.
  </Accordion>

  <Accordion icon="hashtag" title="How many emails can I send?">
    There's no limit you need to worry about. Every eligible contact on your
    list receives the email for each market. Seen Markets manages sending
    limits and pacing on the backend.
  </Accordion>
</AccordionGroup>

## Next Steps

<CardGroup>
  <Card title="My Email List" icon="envelope" href="/essentials/vendor-email-list">
    See who's on your list and how to grow it
  </Card>

  <Card title="Vendor Page" icon="user" href="/essentials/vendor-page">
    Set up your page to start collecting subscribers
  </Card>
</CardGroup>